2,601
online users
thotties       tv/movies       gaming       gear       tech       guap       rides       eats       health       bxwf       misc

Apple cancels Apple Car project after more than a decade



more
ADVERTISEMENT
 
topics gone triple plat - Number 1 spot 3X PLAT



section  1   0 bx goons and 1 bystanders Share this on Twitter       Share this on Facebook
 

section tech
  

 2 months ago '16        #1
420 page views
6 comments


00010111  topics gone triple plat - Number 1 spot x24
avatar
Props total: 98157 98 K  Slaps total: 8859 8 K
Apple cancels Apple Car project after more than a decade
 

 
Bloomberg reports that Apple has officially canceled its effort to build an electric car. The move was announced internally by Apple COO Jeff Williams and Kevin Lynch, who had been leading the Apple Car project since 2021.

“Apple’s most senior executives finalized the decision in recent weeks,” the report says. The project had reached a “make-or-break point” inside Apple, with Tim Cook also facing pressure from shareholders to make a decision.

According to the story, there are over 2,000 people working on the Apple Car – or Project Titan – team. As part of this decision to shutter the project, some employees will move to Apple’s AI team led by John Giannandrea.

But that offer won’t be extended to everyone working on the Apple Car project. Some employees might be able to “apply for jobs on other Apple teams,” but there “will be layoffs,” Bloomberg says. It’s not explicitly clear how many lay-offs will happen.

Apple made the disclosure internally Tuesday, surprising the nearly 2,000 employees working on the project, said the people, who asked not to be identified because the announcement wasn’t public. The decision was shared by Chief Operating Officer Jeff Williams and Kevin Lynch, a vice president in charge of the effort, according to the people.
Apple has been working on an electric car of some sort since 2014. The project has ebbed and flowed quite a bit over the years. Most recently, it was reported that Apple was targeting a 2028 release date for its electric car with a price at around $100,000. The company’s initial goal was to ship a car that was fully autonomous, without steering wheels or pedals. Those ambitions, were dramatically scaled back in recent years.

In terms of leadership, the Apple Car project was led by Doug Field. Tesla originally hired Field away from Apple in 2013 to help lead the production ramp for the Model 3. Field landed back at Apple in 2018 to help lead the Apple Car project, before departing for Ford in September 2021.

Elon Musk responded to today’s news in a post on Twitter with a saluting emoji. Musk promised that his company would ship a vehicle without a steering wheel by 2021, but that obviously (shockingly) did not come to fruition.


 https://9to5mac.com/2024/ .. e-ai-projects/
+1   



icon
best
icon
worst
6 comments

 2 months ago '17        #2
Iduzdis  topics gone triple plat - Number 1 spot x1
Props total: 27654 27 K  Slaps total: 6175 6 K
Tim Cook too focused on men c0ck.
Steve Job would’ve had that car out in 2020. R,I.p
+1   

 2 months ago '17        #3
dubsax  topics gone triple plat - Number 1 spot x2
Props total: 76148 76 K  Slaps total: 6444 6 K
probably because Han Hai or foxxconn's auto division is likely going under
they were scheduled to take over the lordstown plant to make cars with workhorse and that went under with both side suing

Foxxconn was supposed to make 2 fisker models at the plant and that deal looks like it may never take shape
China has something like 120 EV companies and 90% may go under in the next year
+1   

 2 months ago '17        #4
one il matt 56  topics gone triple plat - Number 1 spot x8
Props total: 31321 31 K  Slaps total: 4979 4 K
 Iduzdis said 🔗
Tim Cook too focused on men c0ck.
Steve Job would’ve had that car out in 2020. R,I.p
BX’s ability to turn any situation into some g@y sh1t will never cease to amaze me
+7   

 2 months ago '17        #5
Iduzdis  topics gone triple plat - Number 1 spot x1
Props total: 27654 27 K  Slaps total: 6175 6 K
 one il matt 56 said 🔗
BX’s ability to turn any situation into some g@y sh1t will never cease to amaze me
Tim Cook is g@y. Afahg is afahg. A fact is a fact.
emoji

 2 months ago '15        #6
Hitek 
Props total: 3619 3 K  Slaps total: 479 479
They realized there isn't that big of a demand for electric vehicles.
+2   

 2 months ago '19        #7
Silky Johnson 
Props total: 4817 4 K  Slaps total: 693 693
It was a bad idea. Another bad idea that needs to scrapped also is the TESLA phone.

say something...

Sign me up
 
 

yesterday...


most viewed right now
24
Diddy's MADAM BREAKS SILENCE! Is Diddy An FBI INFORMANT!? Did The Feds PROTECT..
17 comments
20 hours ago
@hiphop
most viewed right now
props+3421
Kanye just said Drake has a rich baby daddy....
205 comments
20 hours ago
@hiphop
most viewed right now
props+8915
The new official trailer for Deadpool And Wolverine has been released 🤫..
115 comments
20 hours ago
@movies
most viewed right now
props+169
Apr 22 - Millennials Are Ready For a Four-Day Week
101 comments
20 hours ago
@news
back to top