Ford Motor is expanding its Bronco SUV lineup to include a new Raptor model that will go on sale later this year starting at about $70,000.
The 2022 Ford Bronco Raptor adds to an already wide lineup of the popular SUVs as the automaker attempts to fulfill an order bank of tens of thousands of reservation holders for current models. Ford said a majority of the first new Raptor models will be offered to existing reservation holders, followed by orders opening in March and deliveries beginning in the summer.
“We poured all of our passion and all of our Bronco and Raptor know-how into creating this absolute desert-racing beast,” Ford CEO Jim Farley said in a release.
Automakers have increasingly been adding performance models to their lineups as a way to beef-up profit margins on vehicles and generate attention. Most recently, General Motors last week announced a new high-performance Cadillac Escalade model.
Ford uses the Raptor name for performance, high speed off-road variations of its popular F-150 pickup in North America and a Ranger midsize pickup in global markets. The name has a fan following, which Ford will try and replicate with Bronco owners.
“This is truly not only a Bronco, but it has earned the Raptor badge,” Derek Bier, Ford performance vehicle engineering manager, said during a media event.
The Bronco Raptor looks similar to current models but features a host of new performance and off-road parts specifically designed for desert-racing as well as extreme rock crawling. It’s also nearly 10 inches wider than the current models, a trait shared with F-150 Raptors.
The vehicle also features a “FORD” Raptor grill similar to the F-150; enhanced hood, including additional vents for cooling the engine; unique tail lights; and upscale interior, including additional structural bars and a new 12-inch driver instrument cluster.
“It’s a very, very high-performance vehicle,” said Paul Wraith, Bronco design chief. “This is hungry beast. It needs cooling.”
The Bronco Raptor will be powered by a 3.0 liter twin-turbo engine that’s expected to generate more than 400 horsepower, according to Ford. That compares with the Bronco’s current top engine, a 2.7-liter twin-turbo engine with up to 330 horsepower.
The Bronco Raptor will start at $69,995, Ford said. Starting pricing of current Broncos range from about $30,000 to $50,000.
Automakers have increasingly been adding performance models to their lineups as a way to beef-up profit margins on vehicles and generate attention. Most recently, General Motors last week announced a new high-performance Cadillac Escalade model.
Ford uses the Raptor name for performance, high speed off-road variations of its popular F-150 pickup in North America and a Ranger midsize pickup in global markets. The name has a fan following, which Ford will try and replicate with Bronco owners.
“This is truly not only a Bronco, but it has earned the Raptor badge,” Derek Bier, Ford performance vehicle engineering manager, said during a media event.
The Bronco Raptor looks similar to current models but features a host of new performance and off-road parts specifically designed for desert-racing as well as extreme rock crawling. It’s also nearly 10 inches wider than the current models, a trait shared with F-150 Raptors.
The vehicle also features a “FORD” Raptor grill similar to the F-150; enhanced hood, including additional vents for cooling the engine; unique tail lights; and upscale interior, including additional structural bars and a new 12-inch driver instrument cluster.
“It’s a very, very high-performance vehicle,” said Paul Wraith, Bronco design chief. “This is hungry beast. It needs cooling.”
The Bronco Raptor will be powered by a 3.0 liter twin-turbo engine that’s expected to generate more than 400 horsepower, according to Ford. That compares with the Bronco’s current top engine, a 2.7-liter twin-turbo engine with up to 330 horsepower.
The Bronco Raptor will start at $69,995, Ford said. Starting pricing of current Broncos range from about $30,000 to $50,000.
Teslas and Hellcats got y'all mind warped. Horsepower is more than just a number. What good is a million useless horsepower? You have to take into account, things like weight, drivetrain, suspension, towing and now more than ever....fuel economy. Also, the intended purpose of said vehicle which dictates where in the RPM range the power comes in. Sometimes too much power takes away from the driving experience.
I’m looking at new trucks & I want a bronco but starting at $69k is crazy, thats getting into Cadillac Escalade numbers…yes they have different purposes but i can have a higher quality vehicle in that price range.
Starting at $69k? It's a Raptor. The highest-end version you can get. Like if you're talking American vs American it's a wash. That Raptor is going to be much nicer than that stripped-out Escalade and it starts at $75k . To get a "higher quality" escalade you're spending like $90k
Plus it's weird to sh*t on the stupid crazy IP version of a vehicle. That's like saying "I would never get a Shelby. I can get a higher quality vehicle in that price range." lol like of course you can.
Broncos start at $30k why are you not comparing them at that price range?
Teslas and Hellcats got y'all mind warped. Horsepower is more than just a number. What good is a million useless horsepower? You have to take into account, things like weight, drivetrain, suspension, towing and now more than ever....fuel economy. Also, the intended purpose of said vehicle which dictates where in the RPM range the power comes in. Sometimes too much power takes away from the driving experience.
lmao not to mention the fact that torque and a good gearbox is more important in offroading...
Teslas and Hellcats got y'all mind warped. Horsepower is more than just a number. What good is a million useless horsepower? You have to take into account, things like weight, drivetrain, suspension, towing and now more than ever....fuel economy. Also, the intended purpose of said vehicle which dictates where in the RPM range the power comes in. Sometimes too much power takes away from the driving experience.
Same folks who think the TRX is better than the Raptor for their intended purpose just because the TRX has more HP.
1: this is just a tune, so they could upgrade the block w/forged internals
2: they can upgrade the drivetrain but “cost”
3: they can upgrade Suspension but “cost”
4:rpm range is dictated by a tune so you aren’t saying anything, this truck could easily get 500hp/600hp
The 3.5 & 2.7 the engine in this Raptor is derived from already have forged internals though bruhMatter of fact all ecoboosts use forged internals, at least crankshaft and rods. So you aren't really saying anything.
As far as suspension, it's literally using F150 Raptor components.
As far as power being controlled by a tune, yeah no sh*t, but the tune is dictated by what the vehicle's purpose is. The name of the game in vehicles like this is torque, not horsepower.
This, i found 1 near me & they wouldn’t sell it because they were showing it off until more came in & they estimated about 6 months but they had 2 doors for sale