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Nov 30 - Cyber Monday online sales drop 1.4% falling for the first time ever



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 2 months ago '11        #1
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Nov 30 - Cyber Monday online sales drop 1.4% falling for the first time ever
 

 
KEY POINTS
-Consumers logged online on Monday and spent $10.7 billion, marking a 1.4% decrease from year-ago levels, according to data from Adobe Analytics.
-This year’s tally marks the first time that Adobe has tracked a slowdown in spending on major shopping days.
-Still, Adobe expects the entire holiday season will see record-breaking e-commerce activity, as shoppers spread out their dollars over more days.


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Consumers logged online on Monday and spent $10.7 billion, marking a 1.4% decrease from year-ago levels, according to data from Adobe Analytics.

This year’s tally marks the first time that Adobe has tracked a slowdown in spending on major shopping days. Adobe first began reporting on e-commerce in 2012, and it analyzes more than 1 trillion visits to retailers’ websites.

Last Cyber Monday, retailers rang up $10.8 billion in sales on the web, as more people stayed home and avoided shopping in retailers’ stores due to the ongoing coronavirus pandemic. It marked a record day for e-commerce purchases in the United States.

Still, Adobe expects the entire holiday season will see record-breaking e-commerce activity, as shoppers spread out their dollars over more days.

So far, from Nov. 1 through Cyber Monday, consumers in the U.S. have spent $109.8 billion online, which is up 11.9% year over year, Adobe said. And on 22 of those days, consumers purchased more than $3 billion worth of goods, another new milestone, it said.

Adobe anticipates digital sales from Nov. 1 to Dec. 31 will hit $207 billion, which would represent record gains of 10%.

The slowdown in online spending on Monday follows a similar pattern that played out on Thanksgiving day and on Black Friday this year, as shoppers appeared to have spread out their dollars onto more days rather than squeezing their shopping into “Cyber Week.” Some of that behavior has been encouraged by retailers, including e-commerce behemoth Amazon, that have been touting Black Friday style deals since October.

Retailers rang up $8.9 billion in sales online on Black Friday, down from the record of about $9 billion spent on the Friday after Thanksgiving a year earlier, Adobe said. And on Thanksgiving day, consumers spent $5.1 billion on the internet, flat from year-ago levels.

Stores were also a little less crowded on key shopping days this year versus pre-pandemic times, as retailers gave consumers less of a reason to line up outside the mall in the wee hours of the morning. Shopper traffic on Black Friday was up 47.5% compared with year-ago levels, but was still down 28.3% versus 2019, according to separate data from Sensormatic Solutions. Many retailers, including Walmart and Target, also kept their doors closed on Thanksgiving this year.

“With early deals in October, consumers were not waiting around for discounts on big shopping days like Cyber Monday and Black Friday,” said Taylor Schreiner, director at Adobe Digital Insights.

visit this link https://www.cnbc.com/2021 .. time-ever.html
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19 comments
 

 2 months ago '10        #2
ClustyMolecules 
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Probably the first year I didn't cop anything BF or CM :duncanuccess:
+8   

 2 months ago '04        #3
ghengis 
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The deals were sh*tty and the chip shortages didn't help.
+16   

 2 months ago '12        #4
daman729 
Props total: 83584 83 K  Slaps total: 3543 3 K
Most of the stuff is definitely online nowadays. I remember back in the day(20+ years ago) when you got real deals in stores. Sears and Circuit City were good on that sh*t. You could get grade A musical equipment at Circuit City for the low. And the sh*t lasted you for years. Keyboards, amps, etc.


Last edited by daman729; 11-30-2021 at 01:15 PM..
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 2 months ago '18        #5
DUCEDUCE  topics gone triple plat - Number 1 spot x2
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sh*tty sales who wants 10% rather buy throughout the year.
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 2 months ago '07        #6
yola  topics gone triple plat - Number 1 spot x63
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imagine what would happen if that number went up to 10%

imagine corporations and politicians begging you to spend your money



nah, go fill the streets and post memes instead
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 2 months ago '19        #7
MP2019  topics gone triple plat - Number 1 spot x1
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The entire world is facing a pandemic. People are suffering why tf would they expect sales to be great?
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 2 months ago '12        #8
Gramz  topics gone triple plat - Number 1 spot x50
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 MacJokerJones said
I had all my shopping done in October �� lots of places had early sales just as good.
This right here.

I got my nephews their gifts a little before Black Friday as Walmart rolled their deals out early.

Got me a good deal on some 90 lb. dumbbells as well
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 2 months ago '21        #9
Fras 
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 Gramz said
This right here.

I got my nephews their gifts a little before Black Friday as Walmart rolled their deals out early.

Got me a good deal on some 90 lb. dumbbells as well
Same. I still got a few small things to pick up for my little girls but i've been mostly done for a while.
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 2 months ago '04        #10
Rayza 
Props total: 1062 1 K  Slaps total: 513 513
Waiting on a couple pair of Timbs right now

For what I don’t know

I’m in a Cali desert

They was on sale so I said fu*k it

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 2 months ago '05        #11
bx old head  topics gone triple plat - Number 1 spot x7
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 Rayza said
Waiting on a couple pair of Timbs right now

For what I don’t know

I’m in a Cali desert

They was on sale so I said fu*k it


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 2 months ago '05        #12
Soprano ATL  topics gone triple plat - Number 1 spot x4
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Didn’t feel like it.
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 2 months ago '19        #13
614kj 
Props total: 1250 1 K  Slaps total: 182 182
1.4% nooooooooooooo
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 2 months ago '11        #14
pbballin 
Props total: 5964 5 K  Slaps total: 342 342
Most of the deals were kinda trash, I ordered a few things over the weekend but nothin crazy.
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 2 months ago '20        #15
BigStik305 
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 MP2019 said
The entire world is facing a pandemic. People are suffering why tf would they expect sales to be great?
Because everyones savior Joe biden is here. He's suppose to be the fix all cure all. Things should be booming right now like he said.

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 2 months ago '04        #16
zone3cp 
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How many new flat screens you need?
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 2 months ago '08        #17
daluckychild 
Props total: 7010 7 K  Slaps total: 156 156
Only thing I'm looking this year is a cheap tv for the bedroom, some new shoes, earrings for the Mrs, and some toys for my little ones. My holiday shopping list is real small and the price ranges I'm shopping in doesn't offer many deals.

So yea... Ain't breaking my fingers tryna hop online to buy sh*t.
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 2 months ago '08        #18
daluckychild 
Props total: 7010 7 K  Slaps total: 156 156
 zone3cp said
How many new flat screens you need?
I get one about every 4 years. 2 yrs ago I got an 85 inch Sony for 2k (700 off). This year I'm looking for a $600 range 65 inch for my master bedroom. Last one got fried by a lightning strike to the house.
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 2 months ago '19        #19
GT33D3e  topics gone triple plat - Number 1 spot x1
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Most deals were crap and things people had purchased last year. I did pickup another PS5 and some small items.
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