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New software may put an end to Netflix password sharing


 


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 1 month ago '13        #1
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eazy253 209 heat pts209
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New software may put an end to Netflix password sharing
 

 
A video software firm has come up with a way to prevent people from sharing their account details for Netflix and other streaming services with friends and family members.

UK-based Synamedia unveiled the artificial intelligence software at the CES 2019 technology trade show in Las Vegas, claiming it could save the streaming industry billions of dollars over the next few years.

Casual password sharing is practiced by more than a quarter of millennials, according to figures from market research company Magid.

Separate figures from research firm Parks a*sociates predicts that by $9.9 billion (£7.7bn) of pay-TV revenues and $1.2 billion of revenue from subscription-based streaming services will be lost to credential sharing each year.

The AI system developed by Synamedia uses machine learning to analyze account activity and recognize unusual patterns, such as account details being used in two locations within similar time periods.

The idea is to spot instances of customers sharing their account credentials illegally and offering them a premium shared account service that will authorize a limited level of password sharing.

"Casual credentials sharing is becoming too expensive to ignore. Our new solution gives operators the ability to take action," said Jean-Marc Racine, Synamedia's chief product officer.

"Many casual users will be happy to pay an additional fee for a premium, shared service with a greater number of concurrent users. It's a great way to keep honest people honest while benefiting from an incremental revenue stream."

The company said it is already carrying out trials with a number of pay-TV operators but did not reveal which ones.

Pay-TV operators and streaming services will be able to integrate the AI software into their existing platforms, helping them track down large-scale operations of account sharing, the company said.

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51 comments for "New software may put an end to Netflix password sharing"

 1 month ago '06        #2
RAZAH CUTS 6444 heat pts6444
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man fu*k this sh*t.. lol..
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 1 month ago '10        #3
SandmanNyC 26 heat pts26
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we need to terminator this company
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 1 month ago '18        #4
BrooklynDamien 2 heat pts
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The way it works can still be finessed. Just gotta coordinate who's watching what when
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 1 month ago '04        #5
Randeezle 
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oh hell no

[pic - click to view]

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 1 month ago '05        #6
tokinjohn 2950 heat pts2950
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 SandmanNyC said
we need to terminator this company
can't, they got original content. You rather watch ABC or Netflix?


Unless you mean anti Netflix company


Last edited by tokinjohn; 01-15-2019 at 06:24 AM..

 1 month ago '06        #7
thekidd 52 heat pts52
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YouTube tv has up to 6 invites per account. Pay $40 everybody watches
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 1 month ago '07        #8
iswerve 178 heat pts178
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 1 month ago '17        #9
Timberwolves 78 heat pts78
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 Randeezle said
oh hell no

[pic - click to view]


[pic - click to view]

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 1 month ago '08        #10
GoldBluded 700 heat pts700
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So you're saying our exes get the last laugh?
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 1 month ago '08        #11
ExNihilo 53 heat pts53
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You have 4 profiles on a Netflix, you can't tell me my 4 profiles can't use the service at the same time.

They makin it easier to look at "alternative streaming services"
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 1 month ago '04        #12
Mr AirRic 9 heat pts
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forget the price hike, this will make them a fortune. everybodys gonna have to jump off their parents accounts finally
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 1 month ago '17        #13
PrematureCome 
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Well my firestick my still can stream movies and tv shows for free. So I'm good if they ever release it.
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 1 month ago '07        #14
killacar 6 heat pts
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 Mr AirRic said
forget the price hike, this will make them a fortune. everybodys gonna have to jump off their parents accounts finally
Or it's going to backfire....I pay for the top tier, which gets four or 5 simultaneous streams at once, I really don't even use Netflix and have alternative means to access their stuff. If no one outside of my house can use it then I have no real need for the top tier, so either I drop down to the lowest or just cancel it all together.

I mostly keep it for convenience, but even my 5 yr old knows how to use other streaming sites, so I can save my now $16 a month
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 4 weeks ago '08        #15
Kewop Decam 91 heat pts91
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 Mr AirRic said
forget the price hike, this will make them a fortune. everybodys gonna have to jump off their parents accounts finally
Not really.

Netflix KNOWS when there's multiple people using one account and they let it slide on purpose. They can k*ll that sh*t at any moment easily by making you register devices and IP tracking.

They can with the flip of a button stop simultaneous multi-logins. That is so easy to do and they have the capability. They just don't.
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 4 weeks ago '09        #16
Willi263 27 heat pts27
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as long as they don't f*ck with Plex, I'm good
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 4 weeks ago '06        #17
~ KiLLa KaZi ~ 
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 Kewop Decam said
Not really.

Netflix KNOWS when there's multiple people using one account and they let it slide on purpose. They can k*ll that sh*t at any moment easily by making you register devices and IP tracking.

They can with the flip of a button stop simultaneous multi-logins. That is so easy to do and they have the capability. They just don't.
They don't do it because they know they would get a sh*tload of complaints .. especially when ppl are out of town (diff IP from their home) .. when you take your streaming device to a hotel .. diff IP .. imagine the fu*kin' support team trying to deal with that sh*t

They already have a good GeoIP system now because I use a family member's acc and that sh*t will send out an email alert even when you are in the same damn city
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 4 weeks ago '08        #18
606robin 28 heat pts28
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VPN... The End
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 4 weeks ago '08        #19
Kewop Decam 91 heat pts91
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 ~ k*lla KaZi ~ said
They don't do it because they know they would get a sh*tload of complaints .. especially when ppl are out of town (diff IP from their home) .. when you take your streaming device to a hotel .. diff IP .. imagine the fu*kin' support team trying to deal with that sh*t

They already have a good GeoIP system now because I use a family member's acc and that sh*t will send out an email alert even when you are in the same damn city
If you're out of town that's why you register the device. Not only that, you could easily build a system registering and deregistering devices. Amazon has this right now for their video service but it doesn't lock you out, it just tracks views. It is not hard to figure out who is who and where when it comes to computers and phones.

The reason Netflix didn't do anything is mainly due to MINDSHARE and the info of what people were watching, where, and when is FAR more valuable for them at the time. Once you get your product into the hands of many, no matter how, you will win. You will be able to hike up prices and all that. I don't even think Netflix cares that much about upping the number of "unique" users. It's more about the numbers of views and if the number of "unique" users are paying.

Mindshare and information > *

Companies have literally let things go away for free for mindshare. Alias did this is with Maya so Autodesk would have to buy them out.
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 4 weeks ago '04        #20
Mr AirRic 9 heat pts
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 Kewop Decam said
If you're out of town that's why you register the device. Not only that, you could easily build a system registering and deregistering devices. Amazon has this right now for their video service but it doesn't lock you out, it just tracks views. It is not hard to figure out who is who and where when it comes to computers and phones.

The reason Netflix didn't do anything is mainly due to MINDSHARE and the info of what people were watching, where, and when is FAR more valuable for them at the time. Once you get your product into the hands of many, no matter how, you will win. You will be able to hike up prices and all that. I don't even think Netflix cares that much about upping the number of "unique" users. It's more about the numbers of views and if the number of "unique" users are paying.

Mindshare and information > *

Companies have literally let things go away for free for mindshare. Alias did this is with Maya so Autodesk would have to buy them out.

you've got a point, and i see what you're saying. but if that's the case, why would they spend resources to go against that (*see OP and what this thread is about)

 4 weeks ago '06        #21
~ KiLLa KaZi ~ 
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 Kewop Decam said
If you're out of town that's why you register the device. Not only that, you could easily build a system registering and deregistering devices. Amazon has this right now for their video service but it doesn't lock you out, it just tracks views. It is not hard to figure out who is who and where when it comes to computers and phones.

The reason Netflix didn't do anything is mainly due to MINDSHARE and the info of what people were watching, where, and when is FAR more valuable for them at the time. Once you get your product into the hands of many, no matter how, you will win. You will be able to hike up prices and all that. I don't even think Netflix cares that much about upping the number of "unique" users. It's more about the numbers of views and if the number of "unique" users are paying.

Mindshare and information > *

Companies have literally let things go away for free for mindshare. Alias did this is with Maya so Autodesk would have to buy them out.
True .. then all ppl would do is register or tell their fam to register their device to their acc .. Netflix going to stop allowing diff IP's connected/streaming at once? It wouldn't make sense unless they're trying to lock everything down to one IP .. but we all know that isn't going to happen

 4 weeks ago '04        #22
sheva07 
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This is what happens when these companies start tapering off on growth. They start finding ways to boost revenue. They've already raised subscription prices and they are going to do it again. Now they are cracking down on password sharing - sorry to say, but they will lose more than they will gain.
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 4 weeks ago '08        #23
d3athb4dishonor 5 heat pts
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I'm surprised it lasted as long as it did. I remember just making a new account every month til they stopped that sh*t.
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 4 weeks ago '05        #24
MavsAreMyTeam 2 heat pts
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Netflix won't do it cause they could've done it a long time ago. Why p*ss off so many people?
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 4 weeks ago '15        #25
87HUNDRED 58 heat pts58
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I been using free trials for years.
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