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Oct 11 - Home Depot Panics Over Millennials



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 11 months ago '17        #1
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BlackMa 46 heat pts46
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Oct 11 - Home Depot Panics Over Millennials
 

 
Home Depot Panics Over Millennials; Forced To Host Tutorials On Using Tape Measures, Hammering Nails

As wall street analysts celebrate the coming of age of the millennial generation, a group of young people who were supposed to lead another revolutionary wave of consumerism if only they could work long enough to escape their parents' basement, retailers like Home Depot are panicked about selling into what will soon be America's largest demographic...but not for the reasons you might think.


image

While avocado resellers like Whole Foods only have to worry about creating a catchy advertising campaign to attract millennials, Home Depot is in full-on panic mode after realizing that an entire generation of Americans have absolutely no clue how to use their products. As the Wall Street Journal points out, the company has been forced to spend millions to create video tutorials and host in-store classes on how to do everything from using a tape measure to mopping a floor and hammering a nail.

Home Depot's VP of marketing admits she was originally hesitant because she thought some of their videos might be a bit too "condescending" but she quickly learned they were very necessary for our pampered millennials.

In June the company introduced a series of online workshops, including videos on how to use a tape measure and how to hide cords, that were so basic some executives worried they were condescending. “You have to start somewhere,” Mr. Decker says.

Lisa DeStefano, Home Depot vice president of marketing, initially hesitated looking over the list of proposed video lessons, chosen based on high-frequency online search queries. “Were we selling people short? Were these just too obvious?” she says she asked her team. On the tape-measure tutorial, “I said ‘come on, how many things can you say about it?’ ” Ms. DeStefano says.

171 comments for "Oct 11 - Home Depot Panics Over Millennials"
 11 months ago '16        #2
OWPE 69 heat pts69
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Boxden members frown on people who own their own homes. They only rent in over-prized apartments in the city. Not surprised they don't know how to use a tape measure


 11 months ago '17        #3
lucifershammer 8 heat pts
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Everytime i see that commercial about that young dude who couldnt change a car tire, i want to shoot the tv

 11 months ago '11        #4
Sin 1661 heat pts1661
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yeah a few weeks ago few friends invited me out and i told them i was busy changing my brakes and they couldn't understand, they started saying things like why do you have to stay at the mechanic why can't you just drop your car and go i had to break it down for them that i was personally changing my own brakes.
but then they started asking why i didn't just pay someone to do it

the concept of fixing things is foreign to some people


Last edited by Sin; 10-11-2017 at 07:11 PM..

 11 months ago '07        #5
Ham Rove 3529 heat pts3529
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True Value life
fu*k Home Depot

 11 months ago '11        #6
Sin 1661 heat pts1661
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 lucifershammer said
Everytime i see that commercial about that young dude who couldnt change a car tire, i want to shoot the tv

[video - click to view]


 11 months ago '04        #7
mr_underground|m 2047 heat pts2047
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im sure there's an uber like app that will summon handymen to do any task, so no need to anything yourself nowadays.

 11 months ago '07        #8
Cartel-Clipz 34 heat pts34
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 mr_underground said
im sure there's an uber like app that will summon handymen to do any task, so no need to anything yourself nowadays.

[pic - click to view]


 11 months ago '11        #9
Sin 1661 heat pts1661
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 mr_underground said
im sure there's an uber like app that will summon handymen to do any task, so no need to anything yourself nowadays.
Ikea just bought taskrabbit



its a app you hire people to do everything from clean your backyard to put furniture together

 11 months ago '17        #10
lucifershammer 8 heat pts
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 Sin said
n*gga,


[pic - click to view]


 11 months ago '07        #11
Ham Rove 3529 heat pts3529
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 Sin said
Ikea just bought taskrabbit



its a app you hire people to do everything from clean your backyard to put furniture together
I was gonna say task rabbit, didnt know IKEA bought them

 11 months ago '11        #12
Sin 1661 heat pts1661
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 Ham Rove said
I was gonna say task rabbit, didnt know IKEA bought them
they just acquired them a two weeks ago so i doubt things have changed yet in how they operate

 11 months ago '04        #13
Yd4001 9 heat pts
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 Sin said
yeah a few weeks ago few friends invited me out and i told them i was busy changing my brakes and they couldn't understand, they started saying things like why do you have to stay at the mechanic why can't you just drop your car and go i had to break it down for them that i was personally changing my own brakes.
but then they started asking why i didn't just pay someone to do it

the concept of fixing things is foreign to some people
dope sh*t but Idk how to do my own no excuse though.

 11 months ago '04        #14
jsmooth-117 13 heat pts13
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 Sin said
yeah a few weeks ago few friends invited me out and i told them i was busy changing my brakes and they couldn't understand, they started saying things like why do you have to stay at the mechanic why can't you just drop your car and go i had to break it down for them that i was personally changing my own brakes.
but then they started asking why i didn't just pay someone to do it

the concept of fixing things is foreign to some people
This is 100% accurate because I’m 30 and can’t fix a fu*king thing. I can of course read directions but i just care not to.

 11 months ago '10        #15
Flex Luger 316 heat pts316
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Funny how all these companies blame millennials instead of just accepting that the world is changing, technology is advancing. Time to adapt.

 11 months ago '16        #16
AshMonsta 3 heat pts
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 Flex Luger said
Funny how all these companies blame millennials instead of just accepting that the world is changing, technology is advancing. Time to adapt.
It is but stuff still needs to be fixed. We need not be so dependent as a society.

 11 months ago '06        #17
datVAkid 38 heat pts38
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 Flex Luger said
Funny how all these companies blame millennials instead of just accepting that the world is changing, technology is advancing. Time to adapt.
Or maybe the esrly generation didnt teach them how to be selfsufficient. You cant blaim technology cause you csn use technology to lesrn anything

 11 months ago '08        #18
DooM 67 heat pts67
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I make it my business to at least know a lil bit about most things, and for the thing I don't know, I research

 11 months ago '05        #19
StateProperty88 34 heat pts34
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 OWPE said
Boxden members frown on people who own their own homes. They only rent in over-prized apartments in the city. Not surprised they don't know how to use a tape measure

im not sure you even understand what you said

 11 months ago '16        #20
smokeytheblunt2 5 heat pts
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 StateProperty88 said
im not sure you even understand what you said
Thats a common theme with him.......

 11 months ago '16        #21
BossTonMA 16 heat pts16
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I learned a trade young, comes in handy for side money.

 11 months ago '11        #22
Sin 1661 heat pts1661
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 Yd4001 said
dope sh*t but Idk how to do my own no excuse though.
 jsmooth-117 said
This is 100% accurate because I’m 30 and can’t fix a fu*king thing. I can of course read directions but i just care not to.
I watch my pops do it when I was younger and took an auto class in high school but I also learned a lot from YouTube and car forums

It cost $150 for a mechanic to do my brakes and only $23 to do it myself

 11 months ago '10        #23
P.Merph 17 heat pts17
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 Sin said
yeah a few weeks ago few friends invited me out and i told them i was busy changing my brakes and they couldn't understand, they started saying things like why do you have to stay at the mechanic why can't you just drop your car and go i had to break it down for them that i was personally changing my own brakes.
but then they started asking why i didn't just pay someone to do it

the concept of fixing things is foreign to some people
Reminds me of this episode..


[pic - click to view]




[pic - click to view]



Tony the Goat and the Woat @ the same time.


 11 months ago '11        #24
Sin 1661 heat pts1661
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 P.Merph said
Reminds me of this episode..


[pic - click to view]




[pic - click to view]



Tony the Goat and the Woat @ the same time.

I think it's ridiculous for a grown man not to know how to change his own tire

I took a road trip this weekend and saw a bunch of grown men waiting on the side of the road for roadside a.ssistance to change their car tire for them

 11 months ago '14        #25
consigliereA 96 heat pts96
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“Millennials k!lled hand tools”

 11 months ago '17        #26
QdobaCasanova 10 heat pts10
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 StateProperty88 said
im not sure you even understand what you said
 smokeytheblunt2 said
Thats a common theme with him.......

 11 months ago '04        #27
VictoryThagr8 6 heat pts
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 Sin said
I watch my pops do it when I was younger and took an auto class in high school but I also learned a lot from YouTube and car forums

It cost $150 for a mechanic to do my brakes and only $23 to do it myself
YouTube and car forums taught me alot.

The only thing I don't try to fix are engine related problems. I don't have the tools and patient to deal with replacing or rebuilding an engine.

sh*t I just fix my rear ac on my trailblazer by replacing an $90 part. Job took me 15 minutes and the mechanic ask $300 for the job.


Last edited by VictoryThagr8; 10-12-2017 at 07:07 AM..

 11 months ago '10        #28
P.Merph 17 heat pts17
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 Sin said
I think it's ridiculous for a grown man not to know how to change his own tire

I took a road trip this weekend and saw a bunch of grown men waiting on the side of the road for roadside a.ssistance to change their car tire for them
It is and you're correct, sir.

Clowns should have got called out on sight. P^ssy a.ss generation.

 11 months ago '14        #29
Jimmy2Timez 1 heat pts
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 OWPE said
Boxden members frown on people who own their own homes. They only rent in over-prized apartments in the city. Not surprised they don't know how to use a tape measure



Shut your trailer park azz up

 11 months ago '05        #30
HUDA2daF 3 heat pts
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If u a grown man and not able to fix some sh*t you may as well turn in your d!ck

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