Kendrick Lamar discusses the pitfalls of rap beef and explains why he avoids it.
Even though Shyne gave him more than enough reason to retaliate, Kendrick Lamar turned the other cheek after the former Bad Boy went out on a limb to call his Aftermath debut good kid, m.A.A.d city "trash." Now, in a recent interview with Acclaim Magazine, the Compton upstart discusses why he abstains from rap beef.
K. Dot explained that while he understands the effectiveness of beef as a marketing tool, he makes sure to avoid engaging in feuds with other emcees. He said that he prefers to let the quality of his music dictate his legacy, not his actions against detractors.
"I mean itís the entertainment business, you can never forget that, so I donít knock other peopleís strategies to keep themselves relevant, I just comprehend that the music comes first and always speaks first, no matter what you do," he said. "You can say the most outlandish thing but if you drop a record the next day and itís trash now youíre just a popular person. I donít just wanna be a popular person, I want my music to always live because thatís whatís gonna drive your legacy. You can be the most popular person on the planet. Thereís a lot of artists that are way more popular than Kendrick Lamar, but when itís time for their album to drop and that week is up or that year is up and the reception from that album is not as critically strong as good kid, m.A.A.d city, it showsÖI just let the music speak. I donít get into all the crazy shenanigans of the business. I let the music speak and at the end of the day that always stands."
[pic - click to view] Kendrick Lamar Explains Why He Avoids Music Disputes | Get The Latest Hip Hop News, Rap News & Hip Hop Album Sales | HipHop DX