Not what i expected but maybe this will show Eminem that whole pop route wont work anymore.
You can't have 1 hit as a just signed artist/group and expect to go gold anymore, you need a loyal fanbase to back you up.
I bet money that if SH had released an album that had more of a Hammer Dance/Goodbye feel to it they would sold the same or maybe even more.
no its cuz eminem is a lazy exec who isn't motivated to promote his artists. When 50 came out Dre and Eminem were EVERYWHERE with him, BET,MTV, Videos, Interviews etc.. they really put their names behind him and got their fans engaged. Eminem isn't promoting these dudes, he could be on tv and radio COMMANDING his fans to cop that slaughterhouse but he's not doing that, no matter what you feel about 50 he uses everything in his power to promote his artists. No one cared about Young Buck or Game until they joined G-Unit and Game went' multi plat bcuz of his 50 cent collaborations.