Wade Might Be Leaving Jordan For Li-Ning

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 6 years ago '05        #1
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Dun Language 4062 heat pts4062
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Wade Might Be Leaving Jordan For Li-Ning
 

 


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It seems like Dwyane Wade is getting set to depart the Jordan brand for another name. Li-Ning is reportedly the next company to host the marketability of one D-Wade.

Hearing from several people that Dwyane Wade will likely leave Jordan Brand and sign with Li-Ning. Huge shift.

Though they may be unfamiliar to the casual fan, Li-Ning isn’t exactly an unknown company in the shoe game. Players Evan Turner and Baron Davis are currently spokespeople for the relatively new company (in comparison to the giants in the biz). It must be said that if Wade’s shift were to turn out to be true, we’re looking at a shoe company going from dipping their toes in the market waters, to the marketing equivalent of a cannon ball.

Dwyane Wade has been amongst the most advertising-friendly players in basketball, if not all sports. Li-Ning would be Wade’s third different signing with a shoe company. Converse was a great example of what a player like Wade can do for any shoe company. Converse saw strong revenue numbers from all of Wade’s shoe models. There isn’t as much information available concerning Wade’s (apparently brief) stint with Jordan, but it wouldn’t be hard to imagine strong sales figures. At the very least, he became the center of some of the best sneaker commercials we’ve seen in a while:

As with any major venture, Li-Ning is looking at a risk in signing Wade. When the Converse Wade 4′s debuted back in 2008, for $90 retail no less, Wade took nearly a year to finally get around to wearing them in a game. Wade and his agent claimed that he was very comfortable in his Wade 1′s and that “since he was preoccupied with the Olympics, didn’t have time to get used to [the Wade 4's]“. Converse ended up avoiding too much pain in the sales department by re-releasing the Wade 1′s.

Again, Dwyane Wade is amongst basketball’s most marketable players. Despite recently playing second fiddle to Lebron James in Miami, Wade represents an opportunity for Li-Ning to really break into the basketball sneakers market. If the signing is confirmed, look for rumored designs to sprout up all over the net.

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 Wade Might Be Leaving Jordan For Li-Ning | The Hoop Doctors

51 comments for "Wade Might Be Leaving Jordan For Li-Ning"

 6 years ago '06        #2
Rique 65 heat pts65
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Wades on the decline i wouldnt pick him to be the face of a brand right now. They should try and get a young up n comer
 6 years ago '11        #3
keejee 131 heat pts131
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r.i.p. to wade's ankles
 6 years ago '11        #4
Ralph Nautica 73 heat pts73
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 keejee said:

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r.i.p. to wade's ankles


This n*gga Wade done went from Converse to Jordan and now Li-Ning?

Guess the paper right
 08-17-2012, 09:43 AM         #5
YoungGuru'07 
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Might as well, his J's weak as hell.
 08-17-2012, 09:57 AM         #6
Ca$h Out 
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 Rique said:
Wades on the decline i wouldnt pick him to be the face of a brand right now. They should try and get a young up n comer
Now that I think about it your right...

JB should look at james harden, I know they'll probably already have MKG on lock.
 6 years ago '06        #7
Rique 65 heat pts65
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 Phonk$ said:
Now that I think about it your right...

JB should look at james harden, I know they'll probably already have MKG on lock.
Yeah harden would be a good line he has a market give him some t shirts with a beard on it
 08-17-2012, 03:49 PM         #8
H.O.V.A23 
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 YoungGuru'07 said:
Might as well, his J's weak as hell.
This....every shoe that a player releases with Jordan is a.ss
 6 years ago '04        #9
kenoe212004 27 heat pts27
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WTF IS A LI-Ning Wade LOST If He Does This!!!!
 6 years ago '04        #10
IceMan 28 heat pts28
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Going from kicks in Foot Locker to Payless
 6 years ago '05        #11
2 Pistolz 13 heat pts13
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just get your own Nike line or something.... the fu*k is a Li-Ning?
 6 years ago '09        #12
McmasterlockPt2 42 heat pts42
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Hypebeast getting a lil mad in here!
 08-17-2012, 04:03 PM         #13
AmerigoCorleone 
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At least he don't gotta worry about those rats tryna steal his shoes....

I'm just sayin'
 6 years ago '04        #14
GoldynChyld421 
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They only make terrible shoes. None of them are good :(
 6 years ago '07        #15
joshdogg26 194 heat pts194
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get paid i guess, just don't get hurt wearing that cheap sh*t
 6 years ago '07        #16
Bullseye 60 heat pts60
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 6 years ago '12        #17
JBAL NY 57 heat pts57
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them carmines tho


these n*ggas gotta be offering d-wade alot of money if he do leave. i seen them sponsoring teams at the olympics but their shoes are
 6 years ago '06        #18
Game375 48 heat pts48
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<wade
 6 years ago '10        #19
USC 79 heat pts79
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wade got the ugliest shoe lineup of all time.

I would rock the dreams spaldings over any of his garbo sh*t
 6 years ago '06        #20
Qbert 23 heat pts23
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Was about to cop those Year Of The Dragon Li-Nings, but they don't fu*k with Canada. I wanted some obscure type sh*t, but didn't get it. Good look for them.
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