The Dauqs said:
The NBA is a multi-billion dollar organization. Who you think is bringing in those billions?
Who puts people in the seats? Who do you tune in to see on tv? Who's jersey do you buy?
Not the owners that for damn sure.
'So you gonna buy that Deron Williams turkish jersey? Do you got that new Nikola Mirotic throwback jersey?
That's what I thought. These owners give these players a platform to play on. On that platform, they are able to showcase their talents so that they can get endorsement deals. Owners pay for renovations and sh*t like that using arena advertising. And other owners do not own the stadium your favorite team plays in. So those who do own it, require selling the naming rights.
In other words, that money the players want, is not in the owners' pockets either dumbasses. Players want that advertising money, okay. How about the players give up their endorsement money. Let's start with LeBron's Nike Deal money.