yeah but have you seen it from another rapper before ??? and if it was HOV album cover all over busses would you have been saying this????
Are you asking if any other rapper has paid to have an ad on public transportation?
Yeah, all the time. Regardless of who does it, including Jay-Z, calling the MTA is nothing special.
You're not comparing Jay-Z's promo team Wayne's though. A pop up store for a physical release? That's actually innovative. Getting your face on a subway ad.. no so much.