Jay-Z Acquires Billionaires Boys Club

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 7 years ago '06        #1
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SM 39076 heat pts39076
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Jay-Z Acquires Billionaires Boys Club
 

 

“When I wear Billionaires Boys Club, it’s more than gear, I don’t wear it cause Pharrell, I wear it cause I’m fo real”

Yep, it’s deeper than rap. According to GQ, Jay-Z recently added Pharrell’s line to his portfolio. As part of the deal, the brand will be distributed and manufactured under the Roc-A-Wear umbrella.


[pic - click to view]

 http://rapradar.files.wor .. pg?w=490&h=539

92 comments for "Jay-Z Acquires Billionaires Boys Club"

 7 years ago '07        #2
Avon_Barksdale 4472 heat pts4472
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On the eve of the release of Watch the Throne, his highly anticipated album with Kanye West, Jay-Z's adding more to his plate. GQ has learned that as of today, Jay-Z's fashion house, Rocawear, owns the licensing to manufacture and distribute Billionaire Boys Club. Sources say that Jay-Z and Pharrell, the current face and force behind BBC, will work as a tandem—utilizing Jay-Z's business prowess and Pharrell's creativity. Hypebeast, fret not! BBC won't be on the shelves of large department stores simply because it's under the Roc umbrella. But this is the backing that most streetwear brands don't have, which has lead to many shuttering their doors in recent years. For now, this is truly the best of both worlds *cue R. Kelly chorus*.

“When I wear Billionaires Boys Club, it’s more than gear, I don’t wear it cause Pharrell, I wear it cause I’m fo real”

According to GQ, Jay-Z recently added Pharrell’s line to his portfolio. As part of the deal, the brand will under the Roc-A-Wear umbrella.

— Mark Anthony Green

Source:
 7 years ago '08        #3
bkid 137 heat pts137
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nice move...
 7 years ago '07        #4
Avon_Barksdale 4472 heat pts4472
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 SM said:
repost




Last edited by Avon_Barksdale; 08-03-2011 at 11:29 AM..
 7 years ago '07        #5
tacuna 320 12 heat pts12
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 7 years ago '09        #6
Jacc Blacc 56 heat pts56
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i went overseas and they were still rocking BBC and a little bit of bapes........sh*t is clean
 7 years ago '07        #7
Avon_Barksdale 4472 heat pts4472
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Mine is better....:beat:
 7 years ago '10        #8
Shhon 863 heat pts863
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im thinking
 7 years ago '06        #9
homme 60 heat pts60
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fu*k...
 7 years ago '06        #10
marcusaka50 59 heat pts59
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boss move
 7 years ago '05        #11
44Caliber 18 heat pts18
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Thats a good look. I need a couple more of their hoodys too. I hope the quality doesnt diminish.
 08-03-2011, 11:33 AM         #12
Illstreet 
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And another one...
 7 years ago '10        #13
Agentzer0oo0 215 heat pts215
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 Illstreet said:
And another one...


That's a boss power move for Hov

And WTT dropping next friday?

 7 years ago '05        #14
GUNIT-FINEST 
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Big time move Hov back in the clothing game i just hope they dont wh0ore out the line . see bunch of

lame fu*ks in em
 08-03-2011, 11:40 AM         #15
Key 1 
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Good look for jay..
 7 years ago '04        #16
KidKingGoD 3 heat pts
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I read this and immediately said HOV!
 7 years ago '05        #17
Fresh|B 996 heat pts996
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...Cool With Me. I Still fu*k With BBC
 08-03-2011, 11:44 AM         #18
proof1984 
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Never fu*ked wit they sh*t but I hope it stays limited and not conry like roc a wear.....n*ggaz still wear that by the way?
 7 years ago '11        #19
Backflipz 84 heat pts84
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So we gonna see this in Malls across America? :jay:
 7 years ago '10        #20
AriGold 173 heat pts173
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Why is this such a good move? I'm not hating but how much does this company pull in each year?
Has it been growing consistently every year? Unless it's Sean John, urban wear is really fickle when it comes to profits.
The BBC clothes and designs are hot but at the end of the day, how much $$ will Jay make from this?

Have to wait and see just like any other investment.
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