Microsoft CEO Confident AB Merger Will be Approved, Says 'Let Us Have Competition' |
4 months ago |
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Microsoft CEO Confident AB Merger Will be Approved, Says 'Let Us Have Competition'
Microsoft CEO Satya Nadella is still confident that the company’s acquisition of Activision Blizzard will be approved, and said, "if this is about competition, let us have competition.”
In an interview with Bloomberg, Nadella says, “Of course, any acquisition of this size will go through scrutiny, but we feel very, very confident that we’ll come out.” A key concern, particularly for the Competition and Markets Authority (CMA) in the UK, has been that the merger could be anti-competitive for the gaming industry as a whole. However, Nadella points out that Microsoft’s main competitor, Sony, has also acquired studios, including big ones like Bungie. Nadella continues, “So if this is about competition, let us have competition.” Concerns surrounding the anti-competitiveness of the merger center around franchises like Call of Duty potentially becoming exclusive to Microsoft platforms. Xbox’s Phil Spencer has already confirmed that he’d like to keep Call of Duty a multiplatform franchise for the time being, but add its titles to Xbox Game Pass in order to make it accessible in different ways to Xbox customers. But PlayStation CEO Jim Ryan lambasted Xbox’s offer of extending Call of Duty’s availability on PlayStation for only three additional years after existing contacts expire, calling it “inadequate.” Other companies, such as Electronic Arts, think that a successful merger could mean new opportunities for their own franchises. CEO Andrew Wilson says that the multiplatform nature of the Battlefield franchise could benefit from Call of Duty potentially becoming a Microsoft-exclusive one. The near $70 billion deal is by far the biggest gaming buyout of its kind, and is being scrutinized by regulators across the world. The deal is undergoing investigaton in the UK, US, Brazil and more – a final decision is still likely to be months away at least. ![]() |
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4 months ago |
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sony uses its money to money hat and keep titles exclusive from xbox and others... you ponies claim xbox for brokies and ponies pay. but now that xbox has opened its wallet, having money aint cool for competition any more... i dont know why yall dont ktse and go on a spending spree ur selves, since yall claim to be ballers and are self professed business gawds, that know more than the riches company in the world MS... ![]() snap out of it.... | |
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4 months ago |
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Or something Sony hasn't achieved doesn't count...? And Sony adding a streaming first party service to compete with Xbox not desperation? As a business you have to provide the service customers expect.. And news flash, customers expect games and gamepass provides that. No one but ponies specify wether their first party or not. Nintendo or Xbox don't care who makes their game unlike ponies. We wanted games gamepass provides at no extra cost. In fact, ever since Sony started their service gamepass has stepped up even more.. imagine when they goto defcon 1. Last edited by cuzjuan; 09-22-2022 at 10:41 PM.. | |
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4 months ago |
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